The Sweet Spot in the Sky: How Floors 8 Through 15 Are Quietly Outperforming Trophy-Level Tower Units
While investors compete for penthouses and developers market ground-floor retail adjacency as a lifestyle proposition, a quieter story is unfolding in the middle floors of America's residential towers. Floors 8 through 15 are delivering superior cash-on-cash returns, tighter occupancy rates, and more predictable appreciation patterns than the trophy tiers above and below them. Understanding why requires a closer look at how real tenants and buyers actually make decisions—and what those decisions